UK Sales Beat Market Expectations

UK Retail Sales rose more than economists forecast in September on increased demand for winter clothing and school uniforms.

Sales including fuel gained 0.6 percent from August, when they fell 0.1 percent, the Office for National Statistics said today in London. The median forecast of 24 economists in a Bloomberg News survey was for a 0.4 percent gain. Clothes surged 2.1 percent, adding 0.2 percentage points to total sales.

While cooling inflation is easing the squeeze on Britons, any recovery in consumer spending may be kept in check as the economy struggles to recover from a recession and government budget cuts undermine sentiment. With the Bank of England’s current stimulus round finishing next month, policy makers said yesterday they were split on the need for more so-called quantitative easing to aid the economy.

The data suggest “consumers loosened their purse strings a little, albeit partly due to temporary factors,” said Samuel Tombs, an economist at Capital Economics Ltd. in London. Still, “renewed pressure on households’ income suggests that sales volumes will struggle in the coming months.”

Within clothing, the statistics office said sales were helped by the introduction of winter collections. Retailers also reported that there was a boost “as consumers put off purchases of school uniforms until early September.”

Bloomberg

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Dean Popplewell

Dean Popplewell

Vice-President of Market Analysis at MarketPulse
Dean Popplewell has nearly two decades of experience trading currencies and fixed income instruments.
He has a deep understanding of market fundamentals and the impact of global events on capital markets.
He is respected among professional traders for his skilled analysis and career history as global head
of trading for firms such as Scotia Capital and BMO Nesbitt Burns. Since joining OANDA in 2006, Dean
has played an instrumental role in driving awareness of the forex market as an emerging asset class
for retail investors, as well as providing expert counsel to a number of internal teams on how to best
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Dean Popplewell